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« General Election Cattle Call, August 4 | Main | Shiny Happy Voters »

Wednesday, August 04, 2004

Putting Zogby Interactive Through the Wringer

Posted by DavidNYC

In a DKos diary, ProfAlan does the hard work of actually comparing Zogby's "Interactive" poll results with traditional polls. His conclusion? Zogby "acquits itself pretty well." ProfAlan compared Zogby's surveys to those taken around the same time in the same states, and it turns out that Zogby was close to the other pollsters in 10 cases, lean-Kerry in five and lean-Bush in one. This analysis inclines me to take these polls more seriously in the future - though it can be a bit challenging to digest sixteen different results all at once every two weeks.

Posted at 04:24 PM in General | Technorati

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